Truth Well Spoken

April Fools: The Impact of False Advertising

We all know that marketing shows the best side of a product, but when does false advertising begin to make a fool of the consumer?

Join our guest host, Victoria Michels, as well as Deana Rauh, and Natalie Mercer, as they dig into advertising faux pas of the past and the lasting macro and micro cultural impacts that no one saw coming.

Demystifying the Metaverse

You've heard the term "metaverse", but do you really know what it entails?  On this month's episode, we welcomed guest host Ben Zanghi and participants Jethro Grassie and Christopher Hefferon from McCann Health New Jersey to both define and discuss the metaverse as we know it today.  Join us to learn about where the metaverse began, where it stands to go in a digital age, and what we will need to watch for in a metaverse consumer space.

Celebrating Kwanzaa through the Arts and at Work

This holiday season, we welcomed guest host Alicia Harris and participant Stahasha "Star" Sutton representing the McCann Health Black Employees Network to share the meaning of Kwanzaa and how they activate the 7 principles of Kwanzaa in their everyday work. Special thanks to African-American studies expert Zach Brooks of Temple University and our partners from IDEA Center of the Arts (Cynthia Primas, David Goodman, and Arthur Taylor) for joining us in this inspiring episode that highlights the creativity and passion of Kwanzaa that’s celebrated throughout the year. If you’re interested in getting involved in the community, stop by IDEA’s Kwanzaa celebration on December 30, 2022 from 2pm-8:30 at 217 Market Street in Camden, NJ.

 

Tribal Joy by Alexander Nakarada | https://www.serpentsoundstudios.com
Music promoted by https://www.free-stock-music.com
Attribution 4.0 International (CC BY 4.0)
https://creativecommons.org/licenses/by/4.0/

Booth Well Spoken: Conventions and Congresses and Conferences, oh my!

From an enormous virtual reality experience to the smallest logo on a coffee cup (with a corresponding please-see line), how do we shepherd ideas from kick-off to conference? Join new podcast team member, Deana Rauh, as she speaks with an amazing group of people who have brought life to brands and disease awareness at a variety of global conferences. Special thank you to Heather Canova, Lana Lemon, Natalie Mercer, Meghan Natalicchio, and Estelle Ruidiaz for participating!

The Impact of Climate Change on Our Health

Zoe Siegel, MPH sits down with podcast producer Cassidy Cardone to discuss the connection between the threat of climate change and the world of healthcare. They unpack how business leaders and marketers can personally fight climate change and discuss ways to reinforce sustainability through our work. Climate change is a global emergency--learn how you can play your part.

Bold Beginnings: Meet the 2022 IPG Health Interns

Guest host Victoria Michels (a former intern herself) interviews the IPG Health internship coordinators and a panel of summer interns across the McCann health network on fostering the next generation of healthcare advertisers, recapping what a day in the life of the internship looked like, and what learnings will stick with the interns when they return to class and enter the workforce.

McCann Health Out of Office: Writers & Storytellers

Welcome to the first of our McCann Health Out-of-Office series where we explore the threads that bind us outside of work and across a variety of industries. In this episode, McCann Global Health's Kurt Fried and Colleen Hindsley and McCann Health New Jersey's Kiersten Hallie Krum and Jennifer Gracen give us a behind-the-scenes look into what it’s like to write for book publishing, screenwriting, and performance art. Listen in on this panel discussion led by our guest host, Dina Ragab, to learn which action movie is considered a literary masterpiece, ways to stay creative in the midst of a pandemic, and how our panelists juggle pursuit of their creative passions with challenging full time work in pharmaceutical advertising.

You Are What You Have Access To

What does accessing medical treatments and buying a TV have in common? Dane Schroeder from McCann Managed Markets helps clarify the complex world of patient access with this great analogy and more. Led by guest host Kelly O’Grady, this timely conversation tackles whole person care and all the factors that impact the ways we connect with healthcare.

Growing Your Authentic Self with a Mentor

John Santangelo leads a fantastic roundtable chat with both founders and members of the McCann Health Mentorship Program. Learn about the power of being vulnerable in a mentor/mentee partnership, and the impact it can have on your career growth. Special thanks to Joanne Duckman, Kim Wishnow-Per, Michael Stevinson, and Nicole Myslinski for participating.

Can Virtual Reality Save a Life?

Reid Thomas hosts a panel discussion with one of our agency teams who recently wrapped up a VR project. The team discusses why VR is important for immersive storytelling, the challenges of a VR shoot during a pandemic, and what the team learned to make it happen. Special thanks to Becca Binder, Jai Brinkofski, Danielle Crockford, Joanna Forbes, Christian Gorrie, Fiana Jackameit, Michal Lupinski, and John Santangelo for participating.